Apple launched the online store in India on 23rd September 2020. The aim of the whole online store is to bring top-notch flagship products and experiences. With the Apple Online Store, customers can get a ton of benefits like support from Apple specialists, trade-ins for iPhone, the option to configure your MacBook, or iMac which were not present earlier.
The good thing about the Apple Online Store is that it makes you eligible to get student discounts on all the Apple devices if you are a student (of course). So being a student I too wanted to grab that student discount on my next Apple purchase.